Privacy Policy

Last updated: September 29, 2026

Who we are

Aura Renewed ("we", "our", "us") is a beauty and wellness brand operated by a sole proprietorship based in Brazil. Our website is aurarenewed.com. You can reach us at care@aurarenewed.com.

What data we collect

When you submit your email address through our early-access form, we collect your email address only. We do not collect names, payment data, or any other personal information through this form.

When you place an order, we collect the information necessary to process and fulfill it: name, shipping address, email address, and payment details (processed securely by our payment provider — we never store card numbers).

Legal basis for processing

We process your personal data on the following legal bases:

  • Consent — when you voluntarily submit your email address to receive launch updates and marketing communications. You may withdraw consent at any time by unsubscribing.
  • Performance of a contract — when we process your order data to fulfill a purchase, arrange shipping, and provide customer support.
  • Legitimate interest — for fraud prevention and site security, where our interest does not override your fundamental rights.

How we use your data

We use your email address to:

  • Send you early-access notifications and your launch discount;
  • Send marketing communications about Aura Renewed products and offers;
  • Communicate order confirmations, shipping updates, and support (order customers only).

We will never sell or rent your personal data to third parties.

Third-party services

We use MailerLite to manage our email list and send communications. Your email address is stored on MailerLite's servers. You can review their privacy practices at mailerlite.com/privacy-policy.

Our store is powered by Wix and payments are processed by Stripe. Each provider maintains their own privacy and security standards.

International data transfers

We are based in Brazil and our service providers (including MailerLite and Stripe) may store and process your data in the United States or the European Union. When data is transferred outside Brazil, we rely on standard contractual clauses or adequacy decisions recognized under the LGPD to ensure an adequate level of protection. By submitting your data, you acknowledge this transfer.

Your rights

You may unsubscribe from our emails at any time using the link at the bottom of any message we send. To request access to, correction of, or deletion of your personal data, email us at care@aurarenewed.com. We will respond within 15 business days.

If you are located in Brazil, you have additional rights under the Lei Geral de Proteção de Dados (LGPD), including the right to confirmation of processing, data portability, anonymization, blocking, and the right to lodge a complaint with the ANPD (Autoridade Nacional de Proteção de Dados).

Notice for California residents (CCPA)

If you are a California resident, you have the right to know what personal information we collect, to request deletion of your data, and to opt out of any sale of your personal information. We do not sell personal information. To exercise your rights, contact us at care@aurarenewed.com.

Data retention

We retain your email address for as long as you remain subscribed or as required by applicable law. Order data is retained for the period required for tax and legal compliance.

Data breach notification

In the event of a data breach that may affect your rights, we will notify the relevant authorities and affected individuals within the timeframes required by applicable law (including 3 business days to the ANPD under the LGPD).

Cookies

Our site may use essential cookies for functionality. We do not use tracking or advertising cookies at this time.

Changes to this policy

We may update this policy as our business grows. The date at the top of this page reflects the most recent revision.

Contact

Questions? Email care@aurarenewed.com.